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Multiple projections for the NSPCC Childline viral campaign "How U Feelin? 14/12/2009

Event Projection were called in to provide the all important projections for Saatchi & Saatchi's new internet viral for the NSPCC and Childline. The video, directed by Dennis Lui features music created by Orbital's Paul Hartnoll and an accompanying website allows children to remix the audio and visuals to create their own advert. Event Projection were involved in the project from the offset, deciding on the location and advise on how to create the effect of having many projectors. A thorough technical recce is essential to get all the measurements required and to spec the job. It turned out in the end we only needed two projectors; a 15000 Lumen Sanyo XF47 for the bulk of it and a 6500 Lumen Sanyo XP100 for the motion shots.

The video and the interactive mix tool can both be found on the Childline website here ...or on Youtube here.

How you feelin

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